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The company’s focus on high-quality products and superior craftsmanship has seen it rise to prominence in the South Africa market, becoming something of a household name due to its presence in bathrooms all over the country. Glodina has long been the preferred supplier of toweling to many of South Africa’s top retailers.
Additionally, the company is closely affiliated with the hospitality industry, supplying toweling and related products to hotels and guesthouses across the country. Glodina is a company that has seen a significant amount of experience in its field, and has to some extent already stood the test of time.
Founded in 1952, its reputation for quality products was quickly established, and the company was able to maintain a emphasis on keeping standards high in this regard by limiting direct sales in favour of supplying to retailers and clients such as hotels.
By avoiding the need to market their product directly to average consumers, Glodina’s focus has always been on ensuring that their product always lives up to the reputation of the brand. In testament to this reputation, Glodina has been given the award of ‘Best All-round Performance’ by the South African Cotton Board for six years running.