Find great deals on one of the most iconic french sporting brands. We cover details on Le Coq Sportif factory shops throughout South
Le Coq Sportif is one of the world’s most prestigious sportswear brands, producing a range of products that meets the highest standards of quality and style among athletes in various different sporting arenas.
It is also one of the oldest sportswear brands that is still manufacturing and selling its own products under the same name today. Over the years, through a combination of dedication to quality and extremely savvy marketing strategies, the company has established a solid reputation and respect that have secured its place among the most recognisable brands worldwide.
The name ‘Le Coq Sportif’ is French for ‘The Athletic Rooster’, and it was from this quirky name that that company’s iconic logo was born. The name itself came long before the logo, however, and was decided upon by the company’s French founder, Émile Camuset.
In 1882, Camuset was a moderately successful clothing merchant looking for a way to expand his business. He did so by opening a small hosiery shop in Romilly-sur-Seine, France, out of which he sold a range of clothing items that were quite revolutionary for the time.
Clothing product range
Le Coq Sportif’s original product range incorporated forward-thinking materials and design elements such as cotton ribs, brushed fleece, and jersey, among others, all of which contributed to added breathability and flexibility compared to many common garments of the time. Camuset is also credited with inventing sweatpants.
